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About us

Our story - introducing the era of the medical selfie

In 2013, as countless people worldwide started taking and sharing selfies, our founding team recognised that smartphone camera capabilities were rapidly accelerating. They decided to embark on a journey to increase access to healthcare by leveraging this continuously improving technology. No dongles, no hardware – just the smartphone camera, transformed into a medical device.

As smartphone camera capabilities grew, our range of services expanded. Our services are clinical-grade and regulated, backed by extensive research. This enables us to work in harmony with existing healthcare systems across the globe, providing clinical results at critical moments

Our mission - delivering healthcare at the speed of life

Healthy.io transforms the smartphone camera into a medical device to deliver healthcare at meaningful moments. There are 43,200 minutes in a month. Our technology helps people find the right moments to manage their health. With Minuteful home urinalysis and digitised wound care services we enable providers and healthcare systems to create meaningful interactions with their patients and close gaps in access and care, while increasing patient satisfaction. By enabling people to test at their convenience we help systems better manage various health conditions, saving lives and cutting costs.

Our leadership

Yonatan Adiri

Founder & CEO

At the age of 26, Yonatan was appointed by the President of Israel, Shimon Peres, as the country’s first Chief Technology Officer (CTO) and steered a policy of technological diplomacy. Yonatan participated in the inaugural class (2009) of Singularity University’s Graduate Studies Program (GSP), where he co-founded GetAround. In 2012 Adiri was chosen by the World Economic Forum as one of its 100 Young Global Leaders and was selected by TIME Magazine as one of the 50 most influential people in healthcare in 2018.

Katherine Ward

Chief Commercial Officer, GM UK & EU

Katherine has worked in healthcare for 29 years: 15 years with the UK’s NHS, in both provider and payer roles, and 11 years with UnitedHealth Group, where she was the Chief Executive of UnitedHealth UK and latterly the Chief Growth Officer for Optum International. Katherine has a BA in Classics from King’s College, Cambridge University, and an MSc in Social Policy from Bristol University.

Paula LeClair

US General Manager

Paula has over 20 years’ experience in healthcare. Most recently she was Executive Director and General Manager of Outpatient at Glytec. Previously she was Head of Operations at Onduo and President and CEO of Telecare, where she directed the company’s successful acquisition by BioTelemetry. Paula has an MBA from Bentley University and an MA in Healthcare Delivery Science from Dartmouth College.

Ron Zohar

Chief Product Officer

Most recently, Ron managed the mobile products for Fiverr (NYSE: FVRR), the world's biggest online marketplace for online services. Prior to Fiverr, Ron was the co-founder and CPO of Groovideo, a pioneer in real-time video creation. He holds degrees in Physics and Philosophy from Tel Aviv University, and is a graduate of Harvard's Program for Leadership Development (PLD).

Itay Gil

Chief Marketing Officer

Prior to Healthy.io, Itay was part of the founding management team of Moovit (acquired by Intel in 2020) where he established the marketing team and later served as the Vice President of Monetization. Before joining Moovit, Itay worked as an analyst for Google. He has an MBA from Ben Gurion University and a BSc in Psychobiology from the Hebrew University of Jerusalem.

Oz Shohat

Chief Operating Officer

Prior to Healthy.io, Oz spent a decade working as a presidential aide to two Israeli presidents, HE Shimon Peres and HE Reuven Rivlin. As part of his role, he handled the presidents' administrative work and provided the president with strategic support in official bilateral meetings. Oz has a BA in Economics from Tel Aviv University.

Ido Omer, PhD

Chief Scientist

Ido is an experienced researcher and patentee in the field of computer vision. He led key breakthroughs at Picscout, which was acquired by Getty Images, before joining Microsoft’s Virtual Earth research team in Seattle, WA, working on cutting-edge computer vision projects. Through his extensive research and development work in the past 15 years, Ido has developed a unique body of science at the junction of hardware, software, and machine learning. Ido has a PhD in Computer Vision from the Hebrew University of Jerusalem.

Neomi Farkas

Chief HR Officer

Neomi has over 15 years' experience in human resources, most recently at Taboola, where she oversaw company growth from 25 to 1,000+ employees. While at Taboola, Neomi led a global team of professionals in 4 locations and supported more than 15 offices worldwide. Before Taboola, Neomi was the HR Manager in Ransys LTD, and has consulted for several companies in the field of HR. She holds an MSc in Management Science from Tel Aviv University, where she focused on HR practices in tech companies.

Gary Loveman, Ph.D

Executive Board Member

Gary Loveman, Ph.D, is the co-founder of member health improvement platform Well. Prior to this, he was Chairman and CEO of Caesars Entertainment Corporation and President of Consumer Health and Services for Aetna. He is also a senior lecturer at the Harvard Business School.

Lord James O’Shaughnessy

Advisory Board Member

James O’Shaughnessy has been a Member of the House of Lords since 2015, serving as Parliamentary Under Secretary for Health between 2016 and 2018, where he led efforts to improve innovation within the NHS. Previously James served as No.10 Director of Policy to Prime Minister David Cameron. He is also Visiting Professor at the Institute for Global Health Innovation at Imperial College.

Daniel Kraft, MD

Advisory Board Member

Dr. Daniel Kraft is a Stanford & Harvard-trained physician-scientist and entrepreneur. He is the founder of Exponential Medicine, a program that explores the convergence of technology and the future of healthcare, and is the faculty chair for Medicine for Singularity University. He chairs the XPRIZE Pandemic Alliance task force, is a Kauffman Fellow and Aspen Health Innovation Fellow, and is the founder of Digital.Health.

Prof. Joe Coresh, MD-PhD

Advisory Board Member

Dr. Josef Coresh is an international expert in kidney and cardiovascular disease epidemiology having co-authored over 800 research articles cited over 100,000 times. He is the George W. Comstock Professor of Epidemiology, Biostatistics and Medicine at Johns Hopkins University. The chronic kidney disease definition, staging and estimated kidney function equation he helped develop with the CKD-EPI collaboration are used globally.

Our global partners

NHSNational Kidney FoundationBootsNierstichtingModalityLivewell Southwest
Meet the team
Adam Marshall

Programmes & Partnerships Manager

Affy Maqsood

Patient Onboarding Operator

Alex Day

Patient Onboarding Operator

Alexander John Deighton

Clinical Intern

Alison Adams

Patient Onboarding Operator

Alistair Martin

Commercial Director

Ambia Begum

Patient Onboarding Operator

Andrea Smith

Patient Onboarding Operator

Anna Crowley

Patient Onboarding Operator

Arran Blundell

Patient Onboarding Operator

Ashley Bishop
Ashley Bishop

Regional Commercial Manager

Ashley Le Cudennec

Senior Commercial Manager

Bethany Russell

Patient Onboarding Operator

Blaithin Hadjisophocleous

Clinical Programmes & Partnerships Lead

Callum Stranks

Customer Support Agent

Charlotte Furness

Commercial Manager

Clare Knight

Research & Evaluation Programme Manager

Courtney McKerr

Patient Onboarding Operator

Damian O'Boyle

Director of Operations

Daniel Gutmann

Clinical Intern

Daniel Morris

Patient Onboarding Operator

David Brand

Regional Commercial Manager

Dee Meras - Baker

Patient Onboarding Operator

Elisheva Sharon

Programmes & Partnerships Manager

Emma Hiblen
Emma Hiblen

Programmes & Partnerships Coordinator

Emma Merrick

Business Support Manager

Eve D'Lima

Patient Onboarding Operator

Frances Dalton

Marketing Manager

Gabi Szczepanska

Patient Onboarding Operator

Guy Fisher

Patient Onboarding Operator

Hinna Haris

Patient Onboarding Operator

Hope Haines

Patient Onboarding Operator

Iris Murdock

Patient Onboarding Operator

Ivana Kravcova

Patient Onboarding Operator

Jack Tozer

Programmes & Partnerships Manager

Jake Goldstein

Stock Controller

James Wright

Programmes & Partnerships Manager

Jimmy Endicott

UK Marketing Director

Jon Worton

Commercial Manager

Katherine Ward

Chief Commercial Officer, GM UK & EU

Kathryn Peskey

Programmes & Partnerships Coordinator

Katie Williams

Patient Onboarding Manager

Katy Mae-Louise Gibbons

Patient Onboarding Coordinator

Katy Tickle

Business Development Executive

Kellie Jones

Customer Support Agent

Kiran Kaur-Sohi

Customer Support Manager

Laura Irwin

Programmes & Partnerships Manager

Lauren Collick

Customer Support Agent

Linda Bingel

Regional Commercial Manager

Loes Van Egmond

Business Development Director Europe

Lucy Davies

Talent Acquisition Manager

Luke Hollows

Programmes & Partnerships Manager

Mariam Atchia

Programmes & Partnerships Coordinator

Maxine Harvey

Patient Onboarding Operator

Michal Dytch

Patient Onboarding Operator

Miren Shah

Senior Account Executive

Mustafa Nadim

Patient Onboarding Operator

Naomi Radcliffe

Senior Account Executive

Natalie Firmager

Customer Support Agent

Nicola Slade

UK Head of Resources

Ochanya Ogah

Programmes & Partnerships Coordinator

Olivia Hind

Partnerships Director

Paul Jarman

Patient Onboarding Operator

Rachel Ross

Policy & Public Affairs Lead

Rebecca Forbes

Patient Onboarding Operator

Rich Harris

Programmes & Partnerships Lead

Roberto Rossini

Programmes & Partnerships Lead

Samantha Scully

Programmes & Partnerships Lead

Saskia Roddick

Senior Marketing Manager

Seza Onur

Marketing Manager

Shammy Noor

Clinical Director

Sophia Holmes

Patient Onboarding Operator

Stephen Thompson

Patient Onboarding Operator

Thariea Whisker

Director of Programmes

Varun Mann

Programmes & Partnerships Manager

William Sutherland

Patient Onboarding Operator

Zabrina Gould-Wilson

Patient Onboarding Coordinator

Zoe Gothard

Patient Onboarding Operator

Zuhura Zubeir

Customer Support Agent